Entries by rod

So why choose ROI Designs?

ROI Designs has built a reputation for delivering high-quality, affordable websites tailored to small and medium-sized businesses. Our client base spans the UK, USA, Australia, and beyond, with over 1,000 websites designed to date.

Getting Started

Here you will find a few useful tips to help you get started on your web design project.
Remember, even if you decide not to use ROI Designs to build your website we are here to offer free advice and guidance.

How to write the ultimate website brief.

A website design brief is a detailed document that outlines the goals, requirements, and expectations for a website design project. It serves as a roadmap for both the client and the designer, ensuring that everyone is aligned on the project’s vision.

Tools to proofread and spell check websites

In today’s digital age, maintaining a professional and error-free website is crucial for any business, blog, or personal project. Online proofreading and spell-checking tools have become an indispensable part of ensuring that websites present polished, grammatically correct, and error-free content. However, like any tool, they come with both advantages and limitations such as reporting typos […]

WordPress market share 2025

It powers 39.7% of the internet!

Between 2011 and 2019, WordPress established itself as the CMS and by the beginning of 2020, over one in three websites were using it.
So who is the competition? Coming in second place on the market share league table is Shopify, powering an estimated 3% of all websites.

The history of WordPress

WordPress is a free, open-source content management system (CMS) that was first released in 2003 by founders Matt Mullenweg and Mike Little. Since then, it has become one of the most popular CMSs in the world, powering over 40% of all websites on the internet.

Web hosting and things to consider

Having a website is one thing but getting it hosted on a reliable fast hosting platform is another. Our hosting company, Full Fat Hosting, is just that – fast and reliable with an uptime of 99.9% Don’t be fooled by some of the larger players out there who sucker you in at a low price, […]

10 popular SEO plugins for WordPress

Here’s a list of 10 popular SEO plugins for WordPress. For each plugin, we have provided an overview of its ease of use, cost, pros and cons, and any subscription details for pro versions where available. Each bring different SEO tools to the table but our own personal preference over the years has been for […]

Does your hosting provider supply daily backups?

In these uncertain times with hosting companies ceasing trading,  owners of hosting companies physically passing away or even getting hacked now is the time to make sure that you have and are able to take full backups of your websites and databases.

Benefits of Social Media Auto-Post Plugins

Social media auto-post plugins are essential tools for businesses, marketers, and content creators who aim to maintain an active and consistent online presence. These plugins streamline the process of sharing content across multiple social media platforms by automating the posting schedule.

Using AI for SEO

The first thing to remember is that SEO writing requires strategic use of keywords whilst ensuring the content is both informative and engaging.

Email Marketing

Creating a successful email marketing campaign will require you to understand your customers’ needs in detail. Marketing strategies that work for one type of business, might be totally ineffective for another business. Different email marketing tools and methods serve different kinds of businesses. The most important thing is to find the most suitable one that suits your needs.

What is a QR Code?

With the Covid-19 virus prevalent around the World some people might be interested in the origins of the Quick Response code such as the UK’s  NHS Track and Trace code that we are all meant to scan.

Social Media Communities

Many people and businesses assume that social media marketing is easy. It mostly is, but you need to dedicate time to building strong communities targeting the people that will be interested in your services and business – cutting and pasting a couple of times a day isn’t going to give you the results you want.

Why are my updates are not showing on my website?

The reason you may not be seeing the updates on your site is because your computer is displaying a cached (older) version of the page. This is what computers do to speed processing time, bringing the page to your screen from your computer instead of getting it from the source, the web.

Does your website speed affect SEO?

Page speed is a direct ranking factor, a fact known even better since Google’s Algorithm Speed Update. However, speed can also affect rankings indirectly, by increasing the bounce rate and reducing dwell time.

Google fonts and how they work.

Google Fonts is a free to use library of 1,334 font families and APIs for convenient use via CSS and Android. The Google fonts library also has wide range of icons for common actions and items. You are free to download them for use in your digital products for Android, iOS, and web.

Why create a strong password?

A strong password is an essential security measure for anyone using an online account. It is most commonly used to protect a person’s data from unauthorized access, but it can also help limit the damage a hacker can cause if they manage to gain access. In this way, a strong password can help protect both an individual’s personal information and their finances.

What are Google Analytics?

Google Analytics is a robust web analytics service provided by Google that enables website owners and marketers to track and analyze various aspects of their website’s performance. It’s an essential tool for understanding user behavior, measuring marketing effectiveness, and making data-driven decisions to improve online presence and business outcomes.

What is a VPN?

A Virtual Private Network (VPN) is a technology that allows users to securely connect to a private network over the internet. It is used to protect against cyber threats, secure data, and access restricted websites and services.

Off page SEO

There are so many factors that dictate as to how your website is going to get a good ranking on search engines such as Google and Bing.

What is an SSL certificate and why do I need one?

An SSL (Secure Sockets Layer) is a technology used to protect data that is transferred over the internet. SSL is used to ensure data confidentiality, authentication, integrity, and non-repudiation. It is commonly used to protect confidential information like credit card numbers, usernames, and passwords.

Why do I need a website?

As a busy business owner it is so easy neglect your website. We too are guilty of that ourselves. You’re busy and new business is coming through thick and fast so don’t really need one – do you?

Do I need a local web designer?

Ok, it is great to meet your clients but is it always necessary?
For large projects the answer is probably yes, but for the average company the answer is probably no as the technology is already out there to share screens and chat online at the same time.

10 Popular Payment Gateways?

Payment gateways play a crucial role in online commerce by authorizing and processing payments for online retailers and e-commerce platforms. Here are some of the most popular payment gateways:

The Advantages of Engaging a Skilled Web Designer for Your Business

In today’s digital age, having a well-designed website is crucial for businesses and individuals alike. Whether you’re looking to improve user experience, boost search engine rankings, increase conversion rates, or simply save time and effort, hiring a professional web designer can make all the difference. In this comprehensive guide, we will explore the various benefits of expert web design services.

Image Sizes for Social Media in 2024

Let’s firstly start by saying that one size DOESN’T fit all – unfortunately.
You’ve taken the time to create your social media account on any of the platforms out there so now it the time to promote your identity correctly as each platform uses their own optimal image sizes for profiles, banners, video and adverts.

Payment Gateway Costs and Charges

Below is a breakdown of the costs and charges for 8 of the most popular online payment gateways in the UK. The costs are shown in GBP and ordered from cheapest to most expensive based on monthly costs and transaction fees.

What is VPN?

A Virtual Private Network (VPN) is a technology that allows users to securely connect to a private network over the internet. It is used to protect against cyber threats, secure data, and access restricted websites and services. VPNs are becoming increasingly popular as more people use the internet, particularly to access public Wi-Fi networks, which can be vulnerable to attackers.

How secure is your email address?

Has your email address or telephone number been breached?
Unfortunately data theft is very common place in the world today and in most cases it is not our fault that our details have been accessed. More often than not, it is the large companies that hold millions of records of peoples personal details that are the targets of hackers.

Warning for all non HTTPS websites

Google has  released a stable update for Chrome 68, and it brings something that we’ve all been waiting for Not Secure warning for all HTTP sites. Google has been pushing for HTTPS (the little padlock symbol you see in the address bar) under its HTTPS Everywhere campaign, and this move could turn out to be a real hammer blow to those running website under HTTP.

As of July 24 2019 all none HTTPS websites will have a warning message in the address bar stating that the website is Not Secure.